Corporate Sponsorship

At Chrysler Canada Inc., sponsoring is neither an alternative to classical advertising nor is it a convenient supplement to advertising activities. Rather, it is an integral and integrative element of corporate and brand communication.

Sponsorship takes the form of a partnership based on cooperation and dialogue between a sponsoring company and sponsorship recipient institutions and groups. Central to this relationship is its reciprocal nature.

Corporate Sponsorship focuses on national or community-related issues and chooses subjects suited to the company as a whole.

Submitting a Proposal:

Telephone requests cannot be considered. All requests must be in writing. Lengthy, formal proposals are not encouraged. Eligible organizations should forward a brief letter including the following to:

P.O. Box 1621
Windsor, Ontario
N9A 4H6
Attn: Marketing
CIMS-240-1402
proposal@chrysler.com

A short description of the organization including its legal name, history, activities, goals and objectives.
A summary of the project for which funds are being sought, including explanation of the need for the project, means to accomplish its goals, number of people expected to be served, proposed method to evaluate the outcome of the project and reason for approaching Chrysler Canada Inc. as a strategic partner.
Annual budget for the organization and for the proposed project, along with the specific amount being requested from Chrysler Canada Inc..
Other sources and amounts of funding, actual and projected, from both public and private sources. A list of grants provided by other companies and foundations would be appreciated.